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Digital Marketing Bootcamp

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100% online coursework

Personalized feedback from
industry professionals

Learn across devices
anytime, anywhere

Hands-on student support

Fast Track Your Career with our Digital Marketing Bootcamp

Learn to drive brands forward with our 10-week online Digital Marketing Bootcamp. Learn from industry experts to apply practical training and technical certifications on the job.This is your chance to transform brands with your passion for marketing, technology and visionary direction.

What will you learn?

When you complete our online Digital Marketing certificate program, in addition to the the industry-relevant skills you’ll learn below, you will have created a strategic digital marketing playbook, refined by industry expert feedback, to use as your portfolio.

Marketing in the Digital Age
Explore the fundamentals of marketing, from guiding the customer journey to creating cohesive strategy across channels.


Mapping Strategy to Tactics
Develop effective marketing strategies based on competitive analysis, customer personas, message mapping and original content.

Mastering Digital Marketing Channels
Build confidence in utilizing marketing tactics like SEO, paid search and social, A/B testing and full funnel engagement.

Using Marketing Technology
Become proficient with necessary technology such as Google Analytics, Google Ads, Hubspot, marketing automation and the Martech stack.

Outcome
Highlight your robust skills in digital marketing and in-demand technology certifications. Prove your expertise and bring a heightened level of value to current and future employers.

show off your
credentials

When you successfully complete our bootcamp, you’ll earn your Digital Marketing Science certificate of completion along with three in-demand technology certifications.

Your crafted online learning experience

Benefit from hands-on learning

On-demand content and project
feedback from industry
professional

Gain in-demand skills

Earn credentials in Google Ads,
Google Analytics and Hubspot
Email Marketing

Engage in real time with peers

Weekly group sessions
-- live and online

Explore our curriculum

Pave the way for new opportunities

“Don’t waste your time wondering if you should make the switch. Having these skills will only improve your odds of being a vital hire now and in the future.”

— Katie Gomez, Digital Marketing Science grad

Nearly 75% of enrolled students

have experienced a significant career outcome including a
new job, promotion, pay increase or new business.

9 out of 10

students say the program positively impacted their career.

*Based on internal surveys of graduates

Online Digital
Marketing Science
Certificate

10 weeks

On-demand courses and live sessions

Taught by industry professionals

Gain 3 technical certificates

Upcoming Start Dates

January 11, 2021 – March 19, 2021

Live/online sessions Tuesdays, 4-6 PM PT/ 7-9 PM ET

February 1, 2021 – April 9, 2021

Live/online sessions Wednesdays, 4 PM PT/ 7 PM ET

March 1, 2021 – May 7, 2021

Live/online sessions Mondays, 4 PM PT/ 7 PM ET

Our graduates are making an impact. Now it's your turn.

See where your online digital marketing certificate can take you.

“This program gave me a holistic understanding of marketing concepts and strategy which allowed me to build a platform from which I’ve been able to advance my marketing career.”

Katie McNeill

Digital Marketing Science Program Graduate

Frequently Asked Questions

  • A laptop or desktop computer
  • A webcam (built-in or USB plug-in)
  • Internet connection

Characteristics of an ideal candidate include someone who is a motivated storyteller passionate about communicating brand voice. You are inquisitive, tech-savvy and eager to apply your new skills. You have the desire to delve into data and analytics, and use them to impact brand messaging and measure campaign success. You are a multi-tasker, time manager and excellent communicator.

Not necessarily. Some material may be more advanced to those without any previous experience, in which case our student support team can work with you to help fill the knowledge gap to ensure you are getting a full experience.

 

You will spend approximately 6 to 8 hours per week through the engagement of online, on-demand learning, project work, weekly live co-working sessions, and monthly group sessions and assignments.

You’ll join the mentor-led live broadcast online through our video conference platform. During the live broadcast, you and your peers will complete individual or team-based assignments, participate in group discussions, and interact in real-time with subject matter experts. Outside of the live class sessions, you’ll spend time accessing content and completing tasks through the online learning portal. The online learning portal can be accessed from anywhere with an internet connection.

 

Whether you’re starting your career, advancing it or changing it entirely, we’ve got you covered.

Take brands to new heights as a digital marketer.

Whether you’re starting your career, advancing it or changing it entirely, we’ve got you covered.
Take brands to new heights as a digital marketer.

This Pearson Advance Bootcamp is offered in partnership with Maryville University’s workforce development initiative.